The Keynote Speaker Lab
Visibility. Mastery. Opportunity.
Overview
Overlooked to Overbooked
Breaking through demands being seen and remembered at the buying moment.
Exposure
Transform from option to the choice.
Mastery
Transform from great to exceptional with a seasoned coach.
Higher Fees
Command premium pricing through elevated market presence.
Why This Program Exists
Even elite keynote speakers often find themselves asking:
- "How do I stay top-of-mind with bureaus and agencies?"
- "How do I move from 20 bookings a year to 40?"
- "How do I consistently raise my fees?"
Despite delivering great keynotes, many speakers are invisible at the moment buyers are making decisions — drowned out by a flood of competitors.
A Useful Comparison:
Imagine a professional tennis player ranked outside the Top 100. Skill isn’t enough — they invest in strategic coaching, training, and positioning to break through.
Speakers must do the same. Not by hustling harder — but by investing smarter.
Meet the Director
Seth Dechtman
Founder of The Keynote Curators
I'm the strategist for elite keynote speakers who refuse to be commoditized. As founder of The Keynote Curators and creator of The Keynote Exposure Lab, I've spent two decades on the business side of the speaking industry; building proposals for brands like Apple, Amazon, Microsoft, Ford, and Coca-Cola and sitting in the rooms where fees, lineups, and themes are decided. I've seen thousands of pitches, sizzle reels, and negotiations. That pattern recognition matters: I know what actually moves buyers, what gets speakers shortlisted, and where most positioning falls flat. Now I help speakers sharpen their messaging, deepen their impact onstage, and engineer the visibility they need with the decision makers who book talent. The through line is simple: Visibility. Mastery. Opportunity. In that order, so the right speakers are the ones who get seen, get better, and get booked.
Learn more about us at The Keynote Curators
Exclusive Access
Eligibility Requirements
For established speakers investing in their breakthroughs.
Enrollment is selective and based on:
Minimum 20 keynote engagements annually
Minimum speaking fee of $12,500
Market readiness as assessed by The Keynote Curators
Capacity: Limited to 10 speakers.
Program Benefits
Visibility
To get you in front of the right buyers.
2 Personalized 60-minute sessions focused on:
- Onstage Strategy: Keynote refinement, presence, audience engagement.
- Offstage Strategy: Brand, messaging, website audit, asset optimization.
- Guaranteed inclusion in proposals.
- Front-of-mind visibility for relevant, high-value clients.
- Agency-backed proposals with 20+ years of industry experience.
- Featured speaker for one month on TKC website homepage.
- Placement on agency LinkedIn, Instagram, Facebook, YouTube.
- Exposure in email newsletters and podcast announcements.
- Boost SEO with long form blog posts.
To be a featured guest on The Keynote Curators Podcast, elevating your authority and credibility.
Track progress toward goals and review status of proposals.
Performance metrics at your fingertips.
- Monitor proposal inclusions and status
- Review social media mentions and engagement
Pricing Options
Investment
Strategic investment in your visibility and positioning.
Enhanced visibility and premium positioning.
- Increased Proposal Inclusions
- Monthly Email Campaigns
- Featured Podcast Guest Opportunity
- Additional Executive Coaching Sessions
- Priority Scheduling for Visibility Rotations
- Enhanced Opportunity Dashboard
Payment Options:
Pay in full for a discount: $11,000
Monthly installments: $1,000/mo
- iNo Booking Guarantees: We guarantee curated amplification; you earn bookings through market fit and client selection.
- iNo Exclusivity Requirement: You remain fully independent.
- iHighly Selective: Acceptance is not guaranteed. Excellence is non-negotiable.
Not Another Expense
The Exposure Lab is your next move — to double bookings and increase rates.
Limited Availability
Only a few spots remain — apply now to secure your place before the next cohort fills.
Schedule a call to discuss your eligibility